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Insight

Hello

In 15 years of delivering event solutions we’ve seen the good, the bad, and the ugly ways to plan, organise and run exhibitions, stands and events.

Enough is enough — we’re launching this newsletter for the events and exhibitions industry, sharing hints, tips and thoughts on all aspects of event management.

We’ll include marketing, sales and social media guidance, as well as take a look at the international locations currently making their mark on the events and exhibitions industry.

This edition includes:

•    5 things you need to do at exhibitions
If you’re working an exhibition, things are often different. You’re on your feet all day, the air-conditioning might not work, and you may have to talk to people who you’d normally run a mile from (and that’s just your co-workers)    read more…
•    5 things you really don’t need to do at exhibitions
We’ve compiled this list based on our personal experiences, what we’ve overheard at events, and from reading post-event comments on… read more…
•    How to use Google Analytics to see how many people download your event documents
Let’s say you have a prospectus, available as a pdf, and you want to see how many people download it…   read more…
•    How to develop a social media strategy for your event (and hashtag tips)
Exhibitors need to evaluate their strategy, decide if social media is a tool that will help achieve their goals, and then…       read more…
•    What to do in Barcelona after your event
we thought we’d let you know about some of the other parts of Barcelona. The parts you can take your colleagues, peers and prospects to when…     read more…


We welcome your input, so please add your comments to the articles, and let us know which topics you’d like us to cover in future editions.

And please, feel free to forward this to a friend or share on social media:
(Twitter, Facebook, LinkedIn, Google+)

Best regards

The i3 team

i3 NEWSLETTER

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I just wanted to personally say a huge thanks for all your hard work and support – the pods were superb – it was fun, and a great result! Also a big thanks to your crew who were fantastic – a really good bunch of guys. Really enjoyed working with you!

Saleha Williams, Head of New Business Development

Our stand really stood out from the 1300 other stands as it was so slick, well-designed and on-brand. It really embodied the Red Bee Media brand and was listed for the ‘Best Stand Design’ award by IBC!

Clare Plaisted Head of Communications

i3’s positive attitude, professionalism and commitment to deliver high quality results within an extremely tight deadline and to budget, was nothing less than impressive. They met all challenges head on, with good humour, and was very effective in rallying other stakeholders. I would have no hesitation in recommending them.

Google Events Team

After delivering one hundred and thirty five events within a twelve month period throughout the UK, including 8 installations in one week, I am confident in the service they provide. Their commitment, intelligence and creativity greatly improved the profile of O2 in the Business to Business sector.

Nigel Dutton, Head of Tactical Marketing

I personally, have never worked on an event that has gone so smoothly... Two amazing days that we can build on for the future – my personal thanks to all involved.

Jason Sullock, Director

These successes reflect the hard work and commitment across all aspects of our activity for the show – thank you once again for your contribution to this success.

Craig Dwyer, CMO

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